The Creative Process
1/3

James Baldwin

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Are rebrands starting to look the same?

Elizabeth Goodspeed

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Mood over Content

Kristian Vistrup

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Report: The Diminishing Marginal Value of Aesthetics

Subpixel

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Dark Matter and Trojan Horses
1/18

Dan Hill

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General Purpose is a space sifting the best of the web out of the noise.

Curated by
Xavier Coulombe-Murray
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Xavier Cédric
Art Director
& occassional guests
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